Why Do We Use Cookies?
We use both first- and third-party cookies for a few key reasons:
- Essential Cookies: These keep our Website running, handling things like secure logins and basic features.
- Analytics Cookies: These show us how you use our Website so we can make it better.
- Advertising Cookies: These help us and our partners show you ads that match your interests.
Third parties may also use cookies on our Website for their own analytics or advertising needs, which we’ll explain more below.
How Can I Control Cookies?
You’re in charge of whether cookies are used. Here’s how to manage them:
- Cookie Consent Manager: When you arrive at our website, a banner pops up with our Cookie Consent Manager. You can pick which types of cookies to allow or block. Essential cookies are non-negotiable since they’re needed for the Website to work.
- Browser Settings: You can also tweak your browser to accept or refuse cookies. Check the links below for popular browsers.
If you block cookies, you can still use our Website, but some features might not work as well.
Types of Cookies We Use
Here’s a rundown of the first- and third-party cookies we use and why. Note: specific cookies might differ based on how you use our Website.
Essential Website Cookies
These are must-haves for our Website to function and let you access secure areas.
Cookie Name |
Purpose |
Duration |
Provider |
[Example: session_id] |
Keeps your session active while logged in. |
Session |
Get Home Utilities |
[Example: csrf_token] |
Guards against security threats like forgery. |
Session |
Get Home Utilities |
Analytics Cookies
These help us see how visitors interact with our Website, letting us improve it.
Cookie Name |
Purpose |
Duration |
Provider |
[Example: _ga] |
Tracks usage for Google Analytics. |
2 years |
Google Analytics |
[Example: _gid] |
Identifies users for Google Analytics. |
24 hours |
Google Analytics |
Advertising Cookies
These deliver ads tailored to your interests, both on our Website and beyond.
Cookie Name |
Purpose |
Duration |
Provider |
[Example: _fbp] |
Shows ads via Facebook. |
3 months |
Facebook |
[Example: IDE] |
Displays ads via Google’s DoubleClick. |
1 year |
Google |
How Can I Control Cookies on My Browser?
Your browser gives you control over cookies. Here’s how to manage them on popular ones:
- Chrome
- Internet Explorer
- Firefox
- Safari
- Edge
- Opera
For targeted ads, opt out through:
- Digital Advertising Alliance
- Digital Advertising Alliance of Canada
- European Interactive Digital Advertising Alliance
What About Other Tracking Technologies?
Cookies aren’t the only tools we use. We might also rely on:
- Web Beacons (Tracking Pixels): Tiny images that track how you move through our Website, measure ad success, or check if emails are opened. They often work with cookies, so blocking cookies might limit their role.
Do We Use Flash Cookies or Local Shared Objects?
Some sites use Flash Cookies (or Local Shared Objects, “LSOs”) for things like fraud protection or storing data. We don’t use them now, but if we do later, you can manage them via:
- Adobe’s Website Storage Settings Panel
- Adobe’s Global Storage Settings Panel
Do We Serve Targeted Advertising?
Yes, third parties might use cookies to show you ads through our Website. They gather info about your visits here and elsewhere to offer relevant ads. This data doesn’t identify you personally unless you share specifics.
Opt out using the links above or your browser settings.
How Often Do We Update This Cookie Policy?
We might tweak this policy to reflect changes in how we use cookies or to meet legal or operational needs. Check back now and then—the “Revised” date at the top shows the latest update.
Questions? Reach out at admin@consumerserves.com or call us at (877) 422-0377.